DesignLab

Electrolux

Theme:

In 2014 we’re creating the future of Healthy Homes

Home is where we eat drink, live and love. Where we find relaxation and peace of mind. As such we want to make it the most enjoyable place in life, in a way that is creative, sustainable and effortless. Read more about the theme and brief.

Bringing ideas to life

Electrolux Design Lab gives all the world’s creative designers a chance to shape the homes of tomorrow. Throughout the year they’ll turn their ideas into ground breaking concepts and present them with stunning visuals. See the finalists from 2013 and expect nothing less from 2014.

Nutrima by Janne Palovuori, from DesignLab 2013

Conversations that inspire

The participants will blog about their concepts and anyone can take part in the conversation. Electrolux experts as well as fans. That means you get valuable feedback as a designer, and a chance to support your favourite concept as a visitor. Learn more about how the competition works.

Mab by Adrian Perez Zapata, winner of DesignLab 2013

Focus Areas

We’re looking for students who want to challenge preconceptions. The concepts should be based on insights around human behaviour and improve the quality of people’s everyday lives. Submissions can be products, accessories, consumables and services for one of the following focus areas:

Download the brief

Culinary Enjoyment

Create a design solution that makes cooking inspiring in a way that favours a healthy and sustainable lifestyle.

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Fabric Care

Create a design solution that keeps garments and textiles well managed in a way that doesn't create a burden on the environment.

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Air Purification

Create a design solution that let people use air to turn their home into a energizing space or a relaxing according to specific needs.

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Compete in Electrolux Design Lab 2014

Who can enter?

Individual undergraduate and graduate students currently enrolled in a university or graduated 2013 or later.
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What you need to do

Submit a description, a consumer benefit and a visual sketch of your idea. If it gets picked as one of the top 100+ designs, you’re in for quite a journey. Read more

The important dates

March 1 – Submissions start
April 6 – Submissions end
May – Release of 100+ concepts
Read more

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