Established in 2003, Electrolux Design Lab is a global design competition open to undergraduate and graduate design students who are invited to present innovative ideas for future households.
Each year Electrolux challenges design students all over the world. The challenge is to create a concept that is relevant to the time and raises questions about what design will be like in the future. In previous years, concepts have been requested for healthy eating, sustainable living, the internet generation and ever-shrinking city spaces for example. In response, young students have submitted designs such as Flatshare, a stackable refrigerator for roommates, Cocoon, a meat and fish maker, and Snail, a portable induction heating concept. The brief for 2015 calls for innovative ideas for Healthy Happy Kids under three focus areas; Cooking, Fabric Care and Air Purifying. Read more about the brief here.
Electrolux awards four prizes: 1st place is 10,000 Euros and a 6-month paid internship at an Electrolux global design center. A 2nd prize of 6,000 Euros, 3rd prize of 4,000 Euros and People’s Choice prize for 2,000 Euros are also on offer.
Electrolux Design Lab has led directly to jobs and business opportunities in the design field for many of the contestants. Several finalists are currently employed in the Electrolux Global Design Centres.
Electrolux Design Lab themes throughout the years
2003 – User Driven Solutions
2004 – Designs of the Future
2005 – Designs of the Future
2006 – Designs for Healthy Eating
2007 – Green Designs
2008 – The Internet Generation
2009 – Design for the Next 90 Years
2010 – The 2nd Space Age
2011 – Intelligent Mobility
2012 – Experience Design
2013 – Inspired Urban Living
2014 – Creating Healthy Homes
2015 – Healthy Happy Kids
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Electrolux is founded in 1919. The Group’s success is rooted in being close to consumers.
Electrolux is a global leader in household appliances and appliances for professional use, selling more than 50 million products to customers in more than 150 markets every year. The company focuses on innovations that are thoughtfully designed, based on extensive consumer insight, to meet the real needs of consumers and professionals. For the Electrolux Design, R&D and Innovation Marketing teams, Electrolux Design Lab brings inspiration and discussion points to their everyday work. Discover Electrolux consumer products for household cooking and cleaning here.
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Design Lab blog: electrolux.com/electroluxdesignlab