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Electrolux

Atomium

3 Stage - Visual Development

Atomium is a product focused on children and their family. It turns the moment of eating into an enjoyable, creative and healthy activity.

  • Concept images
  • Design details
  • Functional details
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
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  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
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  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
  • Atomium - Stage - Visual Development
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Expert feedback, stage 3

Very inspiring way for kids to use their creativity and to combine that with food. Atomium scans a 2D drawing and turns that in to a 3D model. In the next stage can you describe a bit more how this is done and what ingredient the contents of the “molecules” capsules are. Good luck in the competition!

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2 Stage - Concept Development

Atomium is a food 3D printer that develops meals based on the users' desires of flavor and shape of their food. The home appliance utilizes molecules

  • Atomium - Stage - Concept Development
  • Atomium - Stage - Concept Development
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1. SUMMARY
Atomium is a food 3D printer that develops meals based on the users' desires of flavor and shape of their food.The kids show a sketch or an object to create the desired aesthetic meal.
Atomium will recognize this object/sketch by scanning it and then print it, choosing molecular ingredients to construct nutritional balance for user´s body, based on user´s medical data.
The home appliance is a concept that stimulates children to have a health meal and to prepare their own food. The product uses a fingerdigital identification to recognize the user and connect itself with newest personal data, such as medical checkup and daily activities that can influence the nutritional balance of the user´s body.
2. DESCRIPTION
The concept Atomium is based on a future trend of family's behavior. In the future the family's woman and man will be busier with their works, jobs and appointments; therefore they will have limited time to take care of their kids. This fact leverages on children's care, such as, in education and home activities.
Thus children will need to learn how to develop activities at home prematurely, such as filling their daily time and preparing their own food. However, in parallel with this last fact there is the common culture of "kitchen is not a safe place for children".
Atomium helps children to prepare their food in a safe way, letting parents free from preoccupation and can make a nutritional balance of the child´s requested meal through the user´s fingerdigital identification.
The concept Atomium is a product that also tries to solve social interaction problems: children involvement and family integration. The first interaction between children is motivated by the experience exchange of Atomium use, though discussion of flavor decision, aesthetic development and ways of eating. The second interaction is the family integration process.The process of cooking and eating in family is divided by steps and tasks, which segregate the family’s moment. The mother has to cook two kinds of meal, one for the adults and other for the kid; and after that has to give food and take care of the child while the father is eating. For the child, eat is a boring activity that is made as an obligation.
Below are the interaction use context of Atomium:
1. Poking the machine is the way of turning it on. Atomium will shine, showing the inside lights. Though touching the product, it automatically recognize the user and identify his personal data, such as medical checkup and daily activities. These data are analyzed by the machine to construct a nutritional and healthy food for the child.
2. User/Child will pronounce to the machine his desired meal flavor, by saying it aloud
3. User/child will show/do to Atomium a draw, picture, sculpture or object for the desired aesthetic of the food and the product will prepare the meal based on the information showed. The product can also identify orders by visual and sonorous requests.
4. Though understanding the user’s wish, Atomium will connect this information to the personal data identified. That way will construct the meal by choosing molecular ingredients to make a nutritional balance meal for the better health of the user.
The product makes possible to socialize the food preparation, by discussing flavor, texture and aesthetic of each member of the family. Though using the creativity of all members to create the food the process incentivize the integration of the family in the meal moment, by motivating the constructing of food as well as the pleasure of eating by all members of family (including kids).

Expert feedback, stage 2

There is good thought behind the interaction and consumer need of the product. When developing your detailed concept visuals, please take into consideration the realistic proportions needed for a 3D printer to function. It would be good to see how the food processing happens; how does the food get in and out of the product.

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1 Stage - My concept

Atomium is a 3D printer that uses molecular ingredients to construct food layer by layer. The product helps children prepare their own food in a fun way.

  • Atomium - Stage - My concept
  • Atomium - Stage - My concept
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Atomium is a product that helps children to prepare their own food at home incentivating them to a healthy and safety way of feeding. The 3D printer connects individual informations of the kids by searching their database of medical and activities datas.
The child can choose his own taste and aesthetic food by speaking and showing a reference image to the machine. By conecting this information to the databases, Atomium can prepare balanced fun food printing it layer by layer.
This way incentivates kids to have fun and eat healthy, exchanging experiences with other kids and family, as well as can provide an emotional experience that will remain in mind with the person even when grown up.
This product incentivate heatly feeding, youth creativity, experience exchanges, as well as social involvement, emotional memories and consequently fidelity to the brand Electrolux.

Expert feedback, stage 1

This is a good and inventive approach to 3D printing with children as a target group. It would be interesting to hear more about how the children interact with the object and how does this affect the design and functionality of the product.

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2013-06-06 | No Comments

Molecular composition of food

To identify the components of food when desmaterialized, I studied the molecular composition of mostly food.
It was identified that mostly food are made of 20 basics molecules. Therefore using this molecules, Atomium concept has the intention of composing a big capacity of different meals and tastes.

  • Molecular composition of food
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2013-05-13 | No Comments

Interaction between Atomium and user

Brief explanation of the interaction and use of Atomium.
1. Option of Atomium’ colors in market
2. The first use of Atomium consists on the register of the users. This way each user can create his own food. When the person touches the product, it will recognize automatically the data of the user by fingerprint and connect the individual to his medical data and activities as schools, sports, etc.
3. Process of Atomium turning on: user pokes the machine (recognition of fingerprint); interior light of Atomium and shake as waking up.
4. During the use step of the product there are two possible sequences: the child chooses what he wants to eat and speak this to Atomium (voice identification) and/or shows a sketch, toy, sculpture, picture to the product so it can recognize the desired shape of the meal (camera for visual identification).
5. In the end of these steps Atomium starts to print the food. The molecular ingredients will be selected based on the individual data recognized by the fingerprint to construct a healthy meal with nutritional balance for the body of the user.

  • Interaction between Atomium and user
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2013-05-13 | No Comments

Concept study

With the information research done and all the requirements from the user/industry already in mind, I started the concept part.

For this part I developed sketches and some clay models that were really important to understand the shapes and how they could interact with the food and the kids.

With the concept selected I did two rough mock ups to understand the right size of the product.

  • Concept study
  • Concept study
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2013-05-13 | No Comments

Study case with the target user

The second and third steps of the study with kids were made with a group of forty children (5 to 10 years old) in two schools in Brazil.
For this step I wanted to understand what the children thought about the future of cooking.
Thus first of all I showed a small video with some cartoons to inspire the “futuristic feeling”, so the children could be involved to the scenario. Afterwards I asked them how would be the future of cooking and how would be the food of the future?
After the discussion I asked them to do sketches.
The reaction was really good and inspiring. And they thoughts was related to automatic preparation of food throw user order.
The third activity was made to see the reaction of children to receive a healthy playful shape food.
Two groups of children were divided to eat sandwichs made of: cheese, chicken sauce and salad. One grooup ate the traditional aesthetic sanswich and the other ate it with a playful aesthetic, which had car, boat or train shape.

Before give the snack was asked what children liked to eat and if they liked fruits and salad. Most of them answered that didn’t like vegetables at all. Although 97% of the children liked the sandwich and repeated the snack.

The children are motivated to eat when the food and context/scenarios are playful. They stop thinking about how they don’t like fruits and vegetables even when had never tasted it before (food prejudice).
For the children the future of cooking will be through preparing automatically food, by controls that identify the desire of the users.

  • Study case with the target user
  • Study case with the target user
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2013-05-13 | No Comments

Study case with the target user

As a first approach with the target user I made study cases which were divided into 3 activities. The first exercise was made with 3 kids of 8, 9 and 10 years old. For this activity I wanted to see how they react with a simple task: “Do a sandwich with different shape.” Were available for the kids different kinds of bread, vegetables, cheese, ham and sauces.
The reaction was really good. They took as a pleasurable activity discussing with each other ways to help and creating different ways to solve the task. Since the beginning they discussed which shape would be built their meal, and the result was preferred cartoons.
The activity was so excited and so pleasurable that the parents also came to participate creating their own sandwiches. Although the exercise shown me that the playful activity can involve pleasurable the member of family/friendship/etc.
Also, as a result, generally speaking, children don’t like to eat healthy food, but in this case they ate and constructed that food without thinking that it was a vegetable, but was a part of a “game”.

  • Study case with the target user
  • Study case with the target user
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2013-05-13 | No Comments

Future behavior Moodboard

To understand the family and the children of the future I created a mood board of future scenario.
Some points are important as:
- Family will decrease the size on 3 or 4 people at maximum
- Parents will be very busy and will have less time to take care of the kids. For this reason kids will occupy time with extra classes’ activities, will have more time alone at home and for this reason will have to mature earlier and learn home activities earlier as well.
- The social media will increase
- All type of home data and products will be connected in the future
- Communication between children and parents will be more virtual
- Children will be educated by “computers” and by themselves.

  • Future behavior Moodboard
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2013-05-13 | No Comments

Research process: home, sustainability and target user

During the researching process, I found some interesting data that helped the first steps of the project.
The use phase of a home appliance is the most consumer stage of the Life Cycle. This phase consists on the usage of the product and consumption and waste of water/energy. Therefore the project should consider the user behavior to solve better the sustainable elements of the project.
The research was focused on the home itself, to check where increases the waste inside of it. Thus as a result I discovered that the kitchen is the responsible for most of the waste in a house nowadays.
Going in deep on this subject I found that the package, the food and drink are the most responsible for the kitchen waste and it helped a lot to understand which was the real problem of the kitchen and why it is like that.

The project considered also the domestic accidents and how it is related with the age of the children.
One important fact is that children are becoming fatter nowadays, which results into diseases that compromises the welfare of the kid. For example in Brazil the obesity is reaching the 34% of the kids’ population and it is a very alarming situation, because normally they keep this behavior and habits till their adult life.
Because of this important fact was quite compulsory to develop some options to try to create some new healthy habits and also the future product should generate a healthy and safe meal (considering the act of cooking).

  • Research process: home, sustainability and target user
  • Research process: home, sustainability and target user
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2013-04-12 | No Comments

The process of Family meal with Atomium

The product Atomium transforms the process of meal into its real meaning: preserve the integration of the family while eating.
6. The meal is prepared with all family, each member decides the taste and aesthetic of their food. The aesthetic of the food can be made with the recognition by Atomium of drawings, sculptures and pictures shown to it. The members can create their all aesthetics.
7. Atomium prints each meal with the taste and aesthetic desired. As the playful aesthetic of the meal created by the user, children can be motivated to eat with pleasure.
With this home appliance the family can true eat together, and this moment can be appreciated as a family integration and socialization.

  • The process of Family meal with Atomium
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